Local SEO

For Home Service based businesses

Benefits of Our Local SEO Services

Our Local SEO services help service-based businesses increase visibility, attract high-intent local customers, and build lasting trust. We focus on sustainable growth through data, transparency, and proven strategies.

Why Local SEO Matters

More than 45% of all Google searches have local intent — people searching “near me” or by city names. If your business isn’t appearing in these results, you’re missing valuable leads. Our Local SEO experts make sure you’re found wherever your customers are searching — on Google, Maps, Yelp, Bing Places, and Apple Maps

Google Business Profile (GMB) Optimization

Your Google Business Profile is your most powerful local marketing tool. We optimize every detail — from business categories and descriptions to photos, Q&As, and reviews — ensuring your profile attracts maximum visibility and engagement.

We also monitor insights and performance directly through Google Search Console and GA4, giving you a clear picture of your local growth.

On-Page & Technical SEO

We fine-tune your website’s technical foundation for better crawlability and user experience. Using Screaming Frog, Ahrefs, and SEMrush, we identify and fix technical SEO issues like slow page speed, broken links, and indexing errors — ensuring your site ranks smoothly in local search results.

on page optimization

Local Content Strategy & Optimization

Our team creates and optimizes localized content that resonates with your audience and search engines. From location-specific landing pages and blog topics to optimised service pages, our content strategies target both SERPs and AI-driven search systems (LLMs) like Google SGE.

We help you connect with your local audience through relevant, high-value content.

Citation & Directory Management

We build and manage consistent local citations across directories like Yelp, Bing Places, Apple Maps, Facebook Business, and industry-specific platforms. This strengthens your online credibility and ensures customers find you easily — no matter where they search.

Review & Reputation Management

Positive reviews drive conversions. We help you develop a review acquisition strategy, respond to customer feedback, and highlight your best testimonials to build a trustworthy local reputation that wins more business.

High-Quality Link Building

Our link-building campaigns focus on locally relevant backlinks from authoritative websites, directories, and blogs. This boosts your site’s domain authority, helping you outrank competitors in local search results and Google Maps.

semantic SEO

Transparent Reporting & Analytics

At UPP SEO, we believe complete transparency builds long-term trust. That’s why we keep our clients fully informed at every stage of their campaign. We conduct bi-weekly meetings to share detailed updates on ongoing tasks, discuss performance reports, and outline the next steps for growth. You’ll always know what’s being done, why it matters, and what results to expect—no hidden tactics, no confusion—just clear communication and measurable progress toward your local SEO goals.

Discovery & Research

  • Local keyword and competitor analysis

  • Google Business Profile audit

  • NAP (Name, Address, Phone) consistency check

  • Baseline visibility and ranking benchmark

Optimization & Content

  • On-page SEO optimization for local intent

  • GMB and citation optimization

  • Local content and keyword targeting

  • Technical SEO fixes and speed improvements

Growth & Authority

  • Local link-building campaigns

  • Review generation and response strategy

  • Ongoing reporting and performance analysis

  • Continuous strategy refinement for higher ROI

Boost Your Local Visibility with Expert Local SEO

Your customers are searching for you right now — make sure they find you first.
At UPP SEO, we help your business appear in top local searches, maps, and directories with a strategy tailored to your goals.

[Start Your Local SEO Project →]

Startup

For local home-service businesses looking to build a solid SEO foundation, improve visibility in nearby areas, and start attracting more consistent local inquiries

$ 249 USD/month

Perfect for new service based businesses & startups

Professional

For business owners who want to increase organic visibility, attract consistent local clients for months, and scale their business locally with a stronger online presence

$ 399 USD

Perfect for  home service businesses & startups who wants to scale

Enterprise

For growing service brands ready to dominate multiple service areas, outperform competitors, and generate high-intent leads at scale with advanced, data-driven local SEO strategies

Includes everything in Professional, plus:

$ 599USD

Perfect for businesses & startups who wanna scale